Sara Bazian is a recognized professional in the music industry with a comprehensive background spanning live events, media, and digital platforms. She currently serves as a Strategic Partner Manager at YouTube Music, focusing on MENA, Africa & Turkey.
Her career began as a Creative Facilitator at MDLBEAST, she then transitioned to Billboard Arabia as the Brand & Partnerships Manager, where she was instrumental in the “Sounds of the Land” campaign, an innovative project that provided free, geographically-mapped sound samples from the Middle East to local producers. The campaign’s samples were used over 100 times.
With her 360-degree experience, Sara is uniquely positioned to offer insights on the needs of artists and labels from a multi-faceted perspective. Her expertise covers the full spectrum of the industry, from on-the-ground creative facilitation to media relations and, most recently, to the strategic landscape of a leading music streaming service.
